How to Use the Google Keyword Planner
Google Keyword Planner is one of the most effective tools for researching keywords for website optimization and search engine marketing. This tool can provide useful information for content creators and search engine marketers about which keywords and phrases have the most relevance and popularity.
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| How to Use the Google Keyword Planner |
By understanding how to use the Google Keyword Planner, businesses and Content creators can launch highly successful campaigns and optimize their websites.
To use the Google Keyword Planner, businesses and content creators must first create a free Google Ads Account. After signing up and logging in, users can access the tool from the “Tools & Settings” menu. Then, they can select the “Keyword Planner” option and begin researching key phrases.
Once inside the tool, users can begin making their keyword list. They can choose between opting to use “Find new keywords” (which uses users’ own website content) or “Search for new keywords using a phrase, website, or category” (which involves web or category research).
When users select “Find new keywords”, they can input their own website content and view results that include related keywords and phrases. On the other hand, the “Search for new keywords” option allows users to input specific search phrases and view related keywords.
This option also provides information on which keywords are the most popular and have the highest search traffic.
Users can modify the search results and narrow down their keyword list by entering filters such as country/region, language, and exact/broad search. Users must select the location and language that best fit the targeted Search Engine market, and the filters can be used later to narrow down their key phrases.
The exact/broad filters are used to refine the list and can be set to match exact user inputs or search broader if no exact match is found.
The Google Keyword Planner shows an extensive list of keywords and other related data such as average keyword ranking and monthly search volume. This information can be used to understand which keywords are the most appropriate and popular for the targeted audience.
To wrap up, Google Keyword Planner is an effective and invaluable tool for businesses and content creators to research keywords for website optimization and search engine marketing campaigns. By understanding the steps outlined above and using the tool properly, businesses and content creators can develop Successful Campaigns and increase their website’s visibility.
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